Grade Level

8th Grade

Subject

Behavioral Science

Duration

3 Days

Key Concept

Design a real-world health awareness campaign aimed at changing teen behavior

Materials

3 items included

Includes the Lesson Plan, slideshow, and printable student worksheets.

Lesson Overview

This capstone project pushes students past simple biology and into behavioral science. Students will design a real-world health awareness campaign aimed at changing teen behavior.

Learning Objectives

✔ Synthesize scientific information about tooth decay into persuasive messaging.

✔ Identify the ‘Knowledge-Action Gap’ in health behaviors.

✔ Design a multi-channel awareness campaign (social media, posters, or video).

✔ Explain how communication influences behavior change.

Activity Overview

Day 1:

Direct Instruction: Teach the Awareness Impact Slideshow. Focus on the gap between knowing and doing.

Day 2:

Campaign Build: Student teams use the Campaign Prep Guide to design their strategy and assets.

Day 3:

Pitch & Presentation: Teams present their campaigns to the class for feedback and impact scoring.

Total Activity Time: 3 days

Materials

  • Campaign Prep Guide (2 Pages)
  • Awareness Impact Slideshow (12 Pages)

Ready to teach?

Download all lesson materials in one convenient package.

The downloadable lesson plan includes detailed state standards alignment to help educators connect this lesson to curriculum requirements.

Download Individual Plans Separately 

Provided by Zolli® Candy as a free classroom resource.

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